Customer Reviews
The perfect guide to develope your own fashion collection! - By: F. Brazzorotto, 16 Jun 2010 
Developing a collection could arguably seem an easy enough thing to do, but once you've read this book everything becomes much clearer, & you realise that there is actually a lot of work involved behind the scenes of a 30 mins fashion show.
This book does a great job exploring & explaining the various stagesin the realisation of a collection, including research, design, development, editing & presentation. I've found it particularly interesting because it describes who & what is involvedin the creation & development of a collection, from its early stages right up to its promotion. It also dedicates a whole final section specifically to fashion students who need to design their own degree collection; therefore I would strongly recommend this read to anybody studying to get into this industry.
The richly illustrated sections of this guide give a fascinating insight into the world of top designers, revealing details which are not well known to people outside the industry. I really liked the numerous interviews with famous fashion designers; their approaches to the subject are quite different & I think this is a very smart & clear way to provide a glimpse into how the development of big collections happens. Research & planning are vital parts of the process; a designer must be aware of present & possible fashion trends, of the different market levels he/she is approaching, & finally the customer's identification & needs.
I personally think this book is a really good introduction to fashion collections, since it not only describes the various stages & people involvedin the process of designing & creating a collection through the use of renowned examples, but it also offers practical tips & information - iand graphical aids such as charts & diagrams illustrating how everything is organised & related.
