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Research Methods for Business Students

By: Mark Saunders Adrian Thornhill Philip Lewis
Binding: Paperback
Publisher: Financial Times/ Prentice Hall
ISBN: 0273701487
ISBN-13: 9780273701484
Released: 15 Aug 2006
RRP: £42.99
Average Rating:


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Customer Reviews

Great for distance learning M.Sc. project - By: adh, 19 Jul 2007
I'm doing an M.Sc.in Operational Research by distance learning. I didn't have much of a clue about how to go about organising the research for my dissertation, & this book (out of all that I've bought) has been the best, providing a clear workflow from start to finish. Some really helpful references too.
The best just got better... - By: Mr. Stephen Barker, 30 Aug 2006
Having used the previous edition for a number of yearsin postgraduate study, I really didn't think it could be bettered. The great news is it has!

This new edition is a 'must-buy' book for any business student, whether they be undergraduate or postgraduate. Actually, it seems a shame to restrict the recommendation to business students, as most students of the social sciences would find it useful.

What's added enormously to this edition is the inclusion of loads more explanatory diagrams & computer screen-shots. Additionally, there are plenty of step by step examples of the application of theory. I've struggled with statistics despite reading numerous books & playing with very clever software. This book however has sorted me out. It's worth the money for that single chapter alone.

I know many of us students are hard up... but buy it! It's great to have around, rather than hoping the library has it!
An excellent introduction to research methods - By: , 10 Dec 2003
I have used this book as a class text for a number of years (using both this & the previous edition); it is an excellent introduction to the subject. The organisation of the book is a particular strength, making it ideal for self study also.
Excellent book - By: Suheljeet S Sandhu, 17 Aug 2003
The book is extremely helpfulin creating a strong base for a research (Dissertationin my case). Reading the book & following the structure presented throughout book provides a certain level of confidence to deal with the research. The language is quite easy to follow & the book also contains some very useful examples.
An Excellent Help - By: , 12 Jul 2003
I've used this book at University now for three years. It's been of invaluable helpin all my projects & has allowed me to achieve a good gradein my dissertation. The book is thorough, easy to grasp because of its logical structure. I'm recommending this book to all my friends regardless of whether they're business student's or not.

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